Lighting is an opportunity to enhance design, create atmosphere, and deliver meaningful user experiences in golf carts, utility vehicles, and other specialty applications. As lighting technology advances, OEMs are looking for solutions that offer both functionality and aesthetic versatility. Two of the most powerful options today are RGB(W) and Addressable RGB (ARGB) lighting.
Understanding RGB(W) Lighting
RGB(W) lighting builds upon traditional RGB technology by adding a dedicated white LED chip. This addition enables true white illumination alongside the full color spectrum, giving users greater control over the tone, warmth, and brightness of their lighting.
With RGB(W), your designs can:
- Fine tune colors with precision
- Shift seamlessly from warm to cool white lighting
- Fully dim any setting for mood or visibility
- Enhance both overhead and accent lighting with clean, vibrant output

For example, ITC’s Wander™ Diffused Horizontal Bend Light is a robust RGB(W) solution ideal for curved installations in golf carts and specialty vehicles. Its tough co-extruded design ensures durability for interior or exterior applications, while the diffused silicone jacket delivers spot-free illumination that elevates any space.
Another option, our VersiColor® RGBW Drink Holder, combines utility with aesthetic appeal. Its stainless-steel housing integrates a lit base available in multiple colors, including 3000K warm white and 6300K cool white, alongside full VersiColor RGB functionality for a customizable, premium user experience.
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Understanding Addressable RGB (ARGB) Lighting
While RGB(W) focuses on color accuracy and lighting temperature control, Addressable RGB technology takes customization a step further by allowing advanced lighting effects and dynamic patterns.
Key benefits of ARGB include:
- Control banks of three LEDs for custom patterns
- Dynamic lighting effects to create memorable environments
- Simple three-wire setup for ease of installation
- Added style and personality that resonates with end users

Our Luna™ Diffused Flex Light is an excellent ARGB solution. Its diffused silicone jacket provides a pleasant, glare-free glow while hiding LEDs from direct view. Available in factory-cut custom lengths up to 16.7’, Luna’s flexibility and mounting options make it a fit for virtually any installation.
For applications requiring flexible, low-profile lighting, our Reed™ Ultra-Thin Horizontal Bend Light is an ideal solution. Its ultra-thin design and horizontal bending capability make it perfect for curved installations or tight spaces, while the fully diffused silicone jacket delivers spot-free illumination. Available in multiple solid colors, Reed will enhance any specialty vehicle application.
Which Lighting Technology is Right for Your Application?
When choosing between RGB(W) and ARGB lighting, consider the desired user experience:
RGB(W): Best for applications requiring true white lighting alongside the color spectrum, with smooth dimming and consistent illumination. Ideal for overhead, accent, or task lighting where clarity and warmth are needed.
Addressable RGB (ARGB): Ideal for designs where dynamic effects, color patterns, and unique user experiences are priorities. Great for underbody lighting, accent strips, or environments that benefit from an immersive, customizable atmosphere.
At ITC, we’re committed to developing lighting solutions that help OEMs create impactful, innovative designs. Our VersiColor® RGB(W) and ARGB products combine intuitive control, durability, and advanced lighting technology to elevate your specialty vehicle projects.
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Ready to integrate VersiColor® RGB(W) or ARGB lighting into your next design? Get in touch to discuss your project goals and explore the right solution for your application.